It all started with a simple idea: pets deserve the same love and attention as any family member. Back in 2018, our founder, Sarah, was struggling to find high-quality, stylish accessories for her rescue dog, Max. "Everything was either cheaply made or just plain boring," she recalls. "I wanted something that reflected his personality—something durable, safe, and, let's be honest, Instagram-worthy."
That frustration sparked a late-night brainstorming session (fueled by probably too much coffee), and by sunrise, Paws & Co. was born. What began as a small Etsy shop hand-sewing custom collars has grown into a trusted brand for pet parents who refuse to compromise on quality or style.
We’re not just selling products—we’re advocating for a lifestyle where pets thrive. Here’s what drives us:
Remember that feeling when your cat finally approves of a new bed? Or when your dog struts proudly in a new collar? That’s our "why." We exist to create those little moments of joy—because pets bring so much to our lives, and they deserve nothing less.
One customer, Mark, told us: "My terrier destroyed every toy until we tried yours. Now he’s obsessed—and my shoes are safe!" Stories like this? They’re our real R&D department.
Every item we create solves a real problem. Take our best-selling reflective gear—inspired by midnight walks where Sarah nearly tripped over Max in the dark. Or the chew toys developed after a labrador named Luna "tested" 20 prototypes (bless her determined jaws).
We’re obsessed with details you might not even notice: breathable linings, non-toxic dyes, seams that withstand zoomies. Because let’s face it—pets don’t do "gentle."
So whether you’re here for adventure-ready gear or cozy napping essentials, welcome to the family. Your pet’s tail wags are our favorite review.
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